Amble Pin Cushion is a busy family business, based in the Northumberland coastal fishing town of Amble.  Our friendly staff are enthusiastic experts for all things fabric and yarn. We provide an outstanding service and top quality products. Please contact us if you have any queries, we are always happy to help you.

2020 has been an ‘interesting’ year, with awards, award nominations, staff changes, making lots of face masks and launching our new Northumbria Knit and Stitch Kits. We now offer cross stitch kits featuring iconic landmarks of Northumbria, such as; Castles, Bridges and Landmarks. View a digital brochure of all our products here.

In July we won the Prestige Award for LIFESTYLE SHOP OF THE YEAR – NORTHUMBERLAND – NORTH ENGLAND.  The judges were impressed with our team’s “personal nature, consistency of reviews and community feel. You seem to go over and above for your clients and I hope this achievement brings more success during these difficult times.”

Later in July, we heard that APC had been nominated by the readers of Sew magazine in the category for the BEST INDEPENDENT HABERDASHERY STORE IN THE NORTH EAST, which is really amazing for everyone at our business, particularly as were up against stores in Newcastle and Stockton-on-Tees.  The results are due at the end of the year.

In November, we were notified that we had achieved HIGHLY COMMENDED in the BRITISH KNITTING AN CROCHET TRADE AWARDS for our Modern Guernsey Cushion Cover Knitting Kit (See here).

Meet Our Team

Out team of highly-skilled, friendly and professional staff provide first class service
Norma originally trained for and worked in the clothing industry for 18 years, later gaining qualifications in millinery and soft furnishings, so has a wide range of skills to draw on. Before buying the shop with her husband, Brian in 2015, she taught in the South West and in Northumberland.
Norma and Brian also perform as a jazz duo, Mad Hattie and the Electric Guitarist.

Recently Bronagh came into the shop to buy birthday presents and left with a job!
Having been a teacher for over 20 years this change of direction fits in nicely with her love of all types of hand embroidery. She is now running very popular creative embroidery courses for Amble Pin Cushion.

Julia started at the shop due to her interest in sewing. Since then she is enjoying learning how to crochet and knit through the courses we offer. 


Liz very much enjoys working at APC and although her main experience is in knitting, she also enjoys learning about all the other creative skills that we cater for. She is currently hosting the Craft and Chatter sessions and helps with the website. She is also running short workshops for people who would like to learn to knit and develop their basic skills.